MindShare is a series of educational insights
These short-form pieces explain not-so-obvious specifics for the retail investor who is interested in ETFs.
Promotional Morningstar ratings flyer
A flyer celebrating the 5-Star Morningstar ratings for the three-year track record of these ETFs.
Product offering
ETF financial guide
A quarterly guide that compiles the fact sheets for the ETFs suite. The cover design is updated to reflect the current quarter.
ETF fact sheets
The fact sheets are color coded to each ETF. A lot of information and data need to fit in each side—including the compliance type size and style requirements. Column sizes, colors, and type styles help create hierarchy.
Value-add article
This article uses the brand’s preferred vector style and color gradient.
Short-form sales collateral
A quick and easily digestible piece on a current theme with one to two charts/infographics to help illustrate the rationale.
